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ADAM SUMMERFIELD
INTERNATIONAL SALES &
MARKETING DIRECTOR

First time grabbing a handle?

Late 90's in North Wales, UK.

Where is home?

Out of a suitcase on the road somewhere a lot of the time, but Liverpool is where my roots are.

You make the best?

Road trip buddy!

The greatest thing about Liquid Force?

Getting to work with amazing people and travel the world doing what I love.

What's your average day at LF like?

When I am not traveling, the average day would be get up, go for a blast round the local trails on my bike before getting stuck into emails for a few hours. Maybe head to the cable for a ride if the weather is nice before jumping on an evening call with the team in the US to talk about anything and everything LF. But, honestly, every day is different and that's what I love about LF.

Favorite animal?

Dogs.

Inspirations?

My parents are my biggest inspiration, they are both legends and have shaped who I am today.

Best board graphic in the history of the World?

I honestly cannot pick just one, but the Trip Artwork Drew Brophy did back in the day is still amazing. I am also a big fan of Pat Milo's artwork.

Parting words?

If it ain't fun, why do it...